Dropshipping seems to be an ideal option for starting a business without large investments. However, the attractive picture hides risks:...

Who are cold customers, hot customers and warm customers, and how do these customer categories differ from one another? You've probably...

Many modern people are trying to start a business on their own. Thankfully, there are now many sources where you can get information:...

Many people who want to start an e-commerce business are faced with a choice: create a full-fledged online shop or use a lending site....

The world produces a huge number of products every day, from cars to pet toys. A large number of entrepreneurs sell or try to sell these...

In one of our previous articles, we looked at tools for attracting customers, which can be used by new entrepreneurs. Today we talked to...

Dumb people learn from their mistakes and smart people learn from the mistakes of others. So let's be smart and break down the mistakes...

Every person who wants to start in the commodity business thinks about how and where to start, which goods to choose in order to make a...

New entrepreneurs often underestimate the importance of advertising and promoting an online or traditional shop. Attracting customers is...

The history of great brands shows that they were named according to fairly obvious principles. Today on the Step Link blog, we're talking...

Entrepreneurs involved in e-commerce often find that Facebook blocks advertising of their goods or services and bans advertising...

In order to fully manage your business and keep it on track, you need to monitor a number of indicators. With their help you will be able...

Entrepreneurs involved in online commerce strive to achieve the highest possible conversion rate from an online store. To achieve this,...

How do you start a dropshipping business? You find a product, create an online shop, advertise and promote it, make money. It all sounds...

Email marketing remains one of the key elements in the promotion of goods and services. It is also one of the cheapest ways to contact...

Every entrepreneur needs to analyse the competition before starting a business and then during its development. Proper competitive...

Dropshipping is a business model where an entrepreneur sells goods from a supplier's warehouse. His income comes from a mark-up he adds...

STEP LINK follows trends in the business world and develops partnerships and co-operation through online channels. On one of the business...

The text for the product card is the first thing a potential buyer looks at. This is where they expect to find important information...

Entrepreneurs who want to build their business in e-commerce ask themselves: what should I trade in order to make a steady profit?...