Mistakes in the commodities business
Dumb people learn from their mistakes and smart people learn from the mistakes of others. So let's be smart and break down the mistakes...
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New dropshipping format
STEP LINK follows trends in the business world and develops partnerships and co-operation through online channels.
Dropshipping business. How to choose goods that will bring profit
Every person who wants to start in the commodity business thinks about how and where to start, which goods to choose in order to make a...
How to attract customers? Affordable tools for new entrepreneurs
New entrepreneurs often underestimate the importance of advertising and promoting an online or traditional shop. Attracting customers is...
How to come up with a name for your company
The history of great brands shows that they were named according to fairly obvious principles. Today on the Step Link blog, we're talking...
Facebook Ads. What can be sanctioned
Entrepreneurs involved in e-commerce often find that Facebook blocks advertising of their goods or services and bans advertising...
Key indicators for running an online shop
In order to fully manage your business and keep it on track, you need to monitor a number of indicators. With their help you will be able...
How to create a customer journey map
Entrepreneurs involved in online commerce strive to achieve the highest possible conversion rate from an online store. To achieve this,...
What you need to start a dropshipping business. Important nuances
How do you start a dropshipping business? You find a product, create an online shop, advertise and promote it, make money. It all sounds...
Email newsletters: design rules and reasons for spam
Email marketing remains one of the key elements in the promotion of goods and services. It is also one of the cheapest ways to contact...
Competitor analysis is an important aspect of developing a successful business strategy
Every entrepreneur needs to analyse the competition before starting a business and then during its development. Proper competitive...
Dropshipping: business development tips
Dropshipping is a business model where an entrepreneur sells goods from a supplier's warehouse. His income comes from a mark-up he adds...
New dropshipping format
STEP LINK follows trends in the business world and develops partnerships and co-operation through online channels. On one of the business...
A quality product description is your selling point in an online shop
The text for the product card is the first thing a potential buyer looks at. This is where they expect to find important information...
Commodity niches where you can make money all year round
Entrepreneurs who want to build their business in e-commerce ask themselves: what should I trade in order to make a steady profit?...
Developing a dropshipping business: the ingredients for a solid foundation
Dropshipping is one of the cheapest ways to start a business. It does not require you to have a warehouse, organise logistics and...
How to win your customers' trust
How much a customer trusts you determines their willingness to buy from you. A high level of trust means much more than assurances of...
How to increase online shop conversion: design, usability, product cards and other factors
The conversion of an online shop is one of the most important measures of the success of e-commerce projects, including dropshipping....
Sections and information to include in a business plan
Starting, developing and growing a business requires an investment of money. New entrepreneurs do not always have all the money they need...
A/B testing: a way to find the best solution
A/B testing, or split testing, is a marketing method whose purpose is to test hypotheses by comparing the effectiveness of two elements....
Sentiment Analysis: Why you Need it?
Task: "Measure the mood of each of your customers. Then the mood of potential customers. Add up these numbers. What answer did you get?"....
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