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New dropshipping format
STEP LINK follows trends in the business world and develops partnerships and co-operation through online channels.


A quality product description is your selling point in an online shop
The text for the product card is the first thing a potential buyer looks at. This is where they expect to find important information...


Commodity niches where you can make money all year round
Entrepreneurs who want to build their business in e-commerce ask themselves: what should I trade in order to make a steady profit?...


Developing a dropshipping business: the ingredients for a solid foundation
Dropshipping is one of the cheapest ways to start a business. It does not require you to have a warehouse, organise logistics and...


How to win your customers' trust
How much a customer trusts you determines their willingness to buy from you. A high level of trust means much more than assurances of...


How to increase online shop conversion: design, usability, product cards and other factors
The conversion of an online shop is one of the most important measures of the success of e-commerce projects, including dropshipping....


Sections and information to include in a business plan
Starting, developing and growing a business requires an investment of money. New entrepreneurs do not always have all the money they need...

A/B testing: a way to find the best solution
A/B testing, or split testing, is a marketing method whose purpose is to test hypotheses by comparing the effectiveness of two elements....


Sentiment Analysis: Why you Need it?
Task: "Measure the mood of each of your customers. Then the mood of potential customers. Add up these numbers. What answer did you get?"....


Increasing sales. Positioning, pricing and market promotion
How do you make a business efficient and make the most profit? You need a clear plan, based on business goals, objectives and, of course,...


Pricing tips. How to increase profits
Booming sales, big profits, constant orders - that's the dream of every entrepreneur. And also about reliable suppliers who offer the lowest


How to create a value proposition
In an era in which the world is overflowing with useful and not-so-beneficial information, capturing the attention of the recipient and...


Sales funnel. Step Link tools
Generating demand, stimulating the interest of visitors to the online shop, pushing them to buy, the website owner, in one way or...


Business Innovation
Step Link - a modern intelligent application The human is indecisive. New things are often frightening, taking a step into the unknown is...


Cross-Selling and Upselling. Strategies to increase e-commerce sales
How to sell effectively, but at the same time not to scare away customers with annoying advertising? How to increase the income of your...


SMS marketing in e-commerce
What is the most important thing about e-commerce? Product? Suppliers? Customers? Finance? There is no main and secondary in business,...


Dropshipping and suppliers. How to choose the best?
In 2022, it is no longer possible to imagine a business that does not have its own website or, at least, pages on social networks. This...


E-commerce. Where to start?
Any activity in the sale, purchase, promotion, distribution of goods and services on the Internet is e-commerce. When deciding to create...


Dropshipping marketing. Hold, do not let go
Dropshipping is an affordable business model, both for a novice entrepreneur and for those who want to expand their business, checking...


Telephone calls
Telephone calls are the best way to understand who you have to work with, show yourself, the seriousness of your intentions and outline...
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